Rock A Mo, Save A Bro

Every year, Okay collaborates with Movember through a mix of auctions, open edition mints, and social media activations to help raise awareness for critical issues like prostate cancer and testicular cancer, and make significant strides in supporting men's health causes. Through topical edits to Okay Bear digital collectibles, collectors are empowered to speak up and support causes they love.

Over 3 years, we've raised a total of $15.5k and our online campaigns got a total of 625K+ impressions.

“As a brand, Movember is continually striving to innovate and remain relevant with emerging technology and audiences, which was why working with Okay was such an obvious collaboration. We have seen first-hand how quickly and passionately the Okay community responds, and the positive impact this can have. The team behind the scenes are great to work with and I have a feeling they are just getting started.”

Dan Cooper
Director of Innovation